Bite-sized landing page lessons
Eight bite-sized lessons, to help you design successful landing pages.
A landing page is not a website
A website has multiple pages, each with different goals.A landing page is a single page with one clear goal, to get customers to take a specific action.
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Customers have questions
A successful landing page quickly answers the questions
What is this?
Is it for me?
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Pick a goal for your landing page
Focus on one goal — and do it really well.
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That could be customers...
Subscribing to a newsletter or podcast
Buying a course or product
Registering for a workshop or event
Downloading a workbook
Booking a call
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Design for mobile first
It will keep you focused on a single goal.
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Just enough research
If you can, meet customers in real life. Talk about their problem, not your product or service.
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You won't get it right first time
The secret to designing a successful landing page is getting feedback and making updates.
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Good design matters
It builds trust.When customers trust you, they take action.
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Want to work with me?
I’ve spent 25+ years' designing landing pages for agencies, startups and government.For comms we'll use WhatsApp. For design we'll use Carrd. That’s it. Quick and simple.
I’ll need from you
Any brand assets (logo, fonts, colours)
Copy and supporting images
Availability to answer questions and give me feedback
Connect
Contact
35 Holland Mews
Hove
BN3 1JG[email protected]
0771 7013830